Making every script effortless to type

Nishant spends most of his week with the people who will actually use the software: the typist who has worked on the same Remington layout for twenty years, the government office that can no longer open its own archive, the printer running four machines on one licence.

Twelve years in sales and channel development taught him that a demo closes very little. What closes is running the customer’s own document through the converter and letting the result speak. If a mapping will not hold up, he says so before there is an invoice.

Devansh’s job is that somebody searching “Krutidev to Unicode” at eleven at night finds a straight answer rather than a landing page.

Five years in search and growth, most of it spent working out which words people actually type when they have this problem, and making sure the page they arrive on answers it. He writes most of what you read here, and rewrites the parts that turn out to explain nothing.